The Good, the Bad and the Ugly: My take-aways from SxSW 2015

First times are always special. Going back to South by after my first time two years ago was then a good way to test whether the magic of South by was due to my taking part for the first time or if it truly is part of the DNA of the event. For certain I wasn’t disappointed! Actually, going back to South by makes it easier to focus on what you are really interested in while soaking in the very special atmosphere of the festival. Continue reading “The Good, the Bad and the Ugly: My take-aways from SxSW 2015”

Of grumpy cats, the next innovation and the end of (my) blogs

Last Friday I gave a presentation to my bosses about this year’s South by Southwest Interactive Festival in Austin, TX, which I attended in March with a colleague.

Highlighting for them the latest digital trends, hardware innovations and hot internet memes showing up IRL at SxSW such as Grumpy Cat (yes there is a glossary of geeky terms at the end of this blogpost, just in case you were now feeling overwhelmed), I realised that there was one major innovation I was missing, and I have been missing ever since I have been writing my first prose: the “scriptwalker”. Continue reading “Of grumpy cats, the next innovation and the end of (my) blogs”

What happens to celebrity Twitter accounts when they die? The Hugo Chavez case

Yes, I know. I should be focussing on much more challenging questions such as eradicating world hunger or education for all, but heck, it’s 1am, it’s the end of my first day at the über geek Mecca also known as SXSW, and this question has been haunting me since the death of Hugo Chavez 3 days ago. (By the way, if you read to the end of this article, you’ll be in for a surprise – seriously). Continue reading “What happens to celebrity Twitter accounts when they die? The Hugo Chavez case”

Go where your audience is: what EU communicators can learn from local citizen engagement initiatives at EuropCom

EuropCom workshop citizen engagementI had the pleasure of moderating a workshop on “E-ambassadors: Engaging citizens in a digital world” at EuropCom this week, the largest European conference bringing together local, national and EU public communicators. Continue reading “Go where your audience is: what EU communicators can learn from local citizen engagement initiatives at EuropCom”

Miss France on Twitter for a week: getting to the root of stereotypes

Last week I had the pleasure of participating in a new Twitter meme, the citizen curated location account, whereby citizens embody and represent their country or city during one week before passing on the torch to another citizen. Sweden, through its @Sweden account, was the first to launch this trend in December 2011 (see Curators of Sweden  for more info on the how and the why). Continue reading “Miss France on Twitter for a week: getting to the root of stereotypes”