10 social media trends government communicators should pay attention to in 2016

More and more, those who look ahead will have an advantage in digital communications, in particular on social media. Anticipating future trends is not just fun, and incredibly difficult too, it’s also vital if you want to be able to allocate your resources properly and develop an integrated communications approach across online and offline channels. Continue reading “10 social media trends government communicators should pay attention to in 2016”

The Good, the Bad and the Ugly: My take-aways from SxSW 2015

First times are always special. Going back to South by after my first time two years ago was then a good way to test whether the magic of South by was due to my taking part for the first time or if it truly is part of the DNA of the event. For certain I wasn’t disappointed! Actually, going back to South by makes it easier to focus on what you are really interested in while soaking in the very special atmosphere of the festival. Continue reading “The Good, the Bad and the Ugly: My take-aways from SxSW 2015”